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Custom Research

Answer Tactical Business Questions

Our diverse portfolio of in-house products, services and platforms spans a universe of methodologies and approaches. That complexity is synthesized into a simple experience. Clients prompt a question. We provide a data-validated answer.

Custom Research Study Types

  • Advertisement Testing (Print/Audio/Video)
  • Advertising Message Testing
  • Brand Awareness and Preference
  • Market Sizing/Segmentation
  • Concept Test
  • Price Sensitivity
  • Attitudes and Usage
  • Customer Loyalty
  • Customer Satisfaction
  • Package Testing
  • Product Placement (In-Store and On Shelf)

Analytical Services

  • Cross Tabulations
  • Statistical Significance Testing
  • MaxDiff
  • TURF
  • Van Westendorp
  • Discrete Choice
  • Conjoint Analysis

A Suite of Research Solutions for a Truly Customized Approach

We provide dedicated account teams that get to know our clients’ pain points and needs – sometimes before our clients even know them themselves. We repeat this process time and again, delivering big wins and value to our clients. The end result? Better products, services and business outcomes (meaning happy clients!).

Our Methodologies

Custom research is often the most cost effective solution because methodologies and approaches are customized to your business’ exact needs. Results are thorough, detailed, and proprietary – providing you with the insights to propel your business forward.

COVID-19 Antibody Research

From Brand Health to Public Health

CANNApinion Poll

Quick-Turn Access to Cannabis Consumers

Reporting & Analytics

Bring Your Data to Life

Driven by Q-insights™

Automotive Research, Expertly Handled

MySoapBox

Engaged and Responsive Consumer Panel

icanmakeitbetter

Powerful Insight Community Platform