Build a more customer-centric business with our simple, integrated insight community platform.
What is an Insight Community?
An insight community is an online research ecosystem that enables brands to gather continual and fast feedback from their target audience. Our insight community platform enables companies to make smarter, data-driven, and customer-centric decisions with integrated qualitative and quantitative consumer feedback tools. As the fastest-growing Market Research methodology, online community research brings brands and consumers into a collaborative partnership where organizational strategy and direction are always supported by market insights.
Crowdsource ideas with online community research. Commenting, rating, and voting help you prioritize ideas and drive on-target innovation.
Interactive discussions inside an insight community capture in-depth customer insights. Collect text, images, or video on the soccer field, in a store, at home – anywhere.
Get answers fast. Deploy powerful, engaging consumer feedback surveys across any device in minutes. View and securely share real-time results.
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Test ad campaigns, print, copy, and other concepts using our heat mapping tool. Members can drop “markers” with comments on your copy giving you visual insights on your campaign and design initiatives.
We can help keep your community healthy and engaged by monitoring member responsiveness, ensuring the best overall member experience.
Use our live chat tool to run a synchronous focus group. Probe and ask follow-up questions to dive deeper, walking away with richer instant insights.