After 16 months of closure due to pandemic safety, ISA’s Q-insights focus facility is now open for in-person interviews, focus groups, and product testing
ISA announced today that their Q-insights office is fully open for clients and respondents after more than a year of closure during the coronavirus pandemic. Thanks to vaccine adoption and falling transmission rates in-person research is now safe. This means no more physical distancing, no capacity limits on businesses and relaxed mask guidance. The Q-insights facility, located in Sherman Oaks, CA will be a mask-free environment.
“We are thrilled to be getting back to in-person research,” said Jamie Quider, Vice President of Q-insights. “During the pandemic, we were able to fulfill projects by tapping into our in-house online and telephone capabilities, and now being able to offer our clients the opportunity to see respondents’ live expressions is truly gratifying.”
Q-insights provides a unique combination of solutions to their clients and partners including in-person quantitative and qualitative research, specializing in car clinics, large recruits with hard-to-reach audiences, and multicultural recruiting and interviewing. They’ve served hundreds of brands across key industries and specialize in automotive, multicultural recruiting, and field management research. When face-to-face research was no longer an option during the pandemic, Q-insights was able to adapt their research methodologies to keep projects running smoothly.